Yuha Lotus Cho is a Graphic and Visual Designer, currently at Gretel. She is based in New York, United States and Seoul, South Korea. She was previously at Mother Design and No Ideas. She holds an BFA from the School of Visual Arts. She specializes in brand identity, brand strategy, art direction, editorial design, and web design.
With a background in Journalism and Graphic Design, She explores the evolving landscape of cultural communications, reflecting on how even our most intimate moments are interwined with beauty, and how art and design thoughfully defineds and redefines the way we live, work and connect.

She graduated School of Visual Arts in 2025.
She attended the Typography Summer School in 2024.

She collaborated with View Source, Stephen Curry, Wings/Paul McCartney, MLB, MarketWatch, USDC, LA Philharmonic, Stella and Chewy, Jina Erica Studio, Off Menu Magazine, Baffler Magazine, CUE Arts, Layer Studios, KUDARA, Soft Oven and IAAC Craft.

She has been nominated as
Young Ones ADC Branding with Woorijip in 2026,
TDC 71 활자의 우주 in Seoul,
The World’s Best Typography 46 in 2025,
Young Ones TDC Branding with Woorijip in 2025,
SVA Top Percentile in 2024 and 2025.