Yuha Lotus Cho is a Graphic and Visual Designer, currently at Gretel. She is based in New York, United States and Seoul, South Korea. She was previously at Mother Design and No Ideas. She holds an BFA from the School of Visual Arts. She specializes in brand identity, brand strategy, art direction, editorial design, and web design.
Brand Identity, Type Design, Web Design, Art Direction for Woorijip, 2024
Brand Identity, Motion, Editorial Design, Art Direction for New York Film Festival, 2024
Campaign Identity, Campaign Art Direction, Brand Refresh for MarketWatch, 2026
Poster Design for Layer Studios, 2025
Wordmark and Poster Design for Layer Studios, 2025
Motion, Case Study Design, Art Direction for USDC, 2026
Wordmark Design, Stationery Design for The Hotel Lemels, 2026
Exhibition Identity, Motion Design for Off Menu Magazine X CUE Art, 2025
Art Direction, Case Study Design, Motion for Fhirst, 2025
Festival Identity, Cavalry, Art Direction for Charlie Parker Jazz Festival, 2024
Title and Type system Design for Crashing, 2026 WIP